Client
Animal
Project
Product Launch
Project Description
For the launch of Animal’s newest pre-workout flavors, we created a stylized photo series that fused bold neon color with the brand’s signature gritty edge. Each setup was built around the product’s flavor profile — using vibrant lighting accents (like electric yellow and deep magenta) to mirror key ingredients, while keeping the overall tone raw, dark, and high-impact.
The goal was to visually energize the product line without losing the rugged identity Animal is known for. From floating product shots to atmospheric detail scenes with real ingredients, the visuals were crafted to demand attention on social, retail, and digital platforms.
Categories
- Product
- Branding
- Promotion
